Where are all the buttons?


Our products are intentionally designed to be simple and easy to use, we want users to be able to switch on and read without the frustration and hassle of having to figure out how use them. The easier this is to do the better for anyone who requires magnification, hence the simple design of all of our magnifiers. 

Multiple buttons, colours and options does not equal a better magnifier! We have found the more there is to press and change the more complicated it becomes to use.  Lets face it, who wants unnecessary complications in their life?!! 

One question we get asked is “Why are your products so inexpensive compared to others?” 

Our core focus is helping as many people as possible to regain the independence they seek and deserve. We feel we have priced our magnifiers fairly and the remarkably low price by no means reflects compromise on quality. We are proud that our magnifiers are affordable, excellent quality and are helping so many people to read.

As advocates for the right to read, we are working towards greater social inclusion for people with visual impairment. 

When you were very young and started reading, you used to follow along on the line with your finger. Reading with our products is similar, just move the magnifier over the text and read as you move along.

Give us a call and talk to us, we can help you with any questions you may have.

To see for yourself how easy our magnifiers are to use, take a look at our YouTube channel.

Ian Bierley